Personal Growth Marketing is the procedure for gaining attention and web traffic through the social media sites. In this process, usually creative content to attain the masses through publicity coming from a third-party trusted source must be created in order for people to share the content of their interest with others and create a vicious chain that would make business cover and exceed the market audience intended. Every online marketer needs to have an objective, a product, a service and a cause to promote through the vast and overwhelming World Wide Web. If you already have those things defined in your thoughts, then congratulations! That could be probably the hardest part of entering into the social media marketing challenge, and from now on, every single effort will donate to reach those goals efficiently and flawlessly and soon you put the feet on the SOCIAL MEDIA MARKETING Guru status.
The SOCIAL MEDIA MARKETING world is wide and much more extensive than ever. This can be a very strategic marketing platform that reaches different cultures, ages, religion, sexes, locations, interests and such, so that it makes it an ideal vehicle to reach and target the right audience and achieve total success. Depends upon won’t care about video gaming, for example, but only individuals that video games is section of their interests. If you target male audience with ads of high heels on sale, maybe many of them would go and buy a pair or 2 for their wives, but a pair or 2 is not the kind of impact you wish to have. Therefore, you concentrate on certain group ages and certain other factors that cause some services and products, videos and news to go “viral”
First, we have to know the basic social media marketing sites
Facebook
Holding a lot more than 900 million users, if you’re already a Facebook user this might not be really new to you, but there are several features worth mentioning. It is possible to create a dedicated business page and interact directly, and free, with your customers uploading free pictures, products and videos of the service you intend to provide or the product you are trying to sell. This way, you can build a data base of people that may share your posts with their friends and for that reason create the constant chain. Most of these social media sites have seamlessly mobile integration so people whether it’s a portable PC, a desktop, tablet or cellular phone get always linked to media in a manner that you should benefit from. People get on Facebook, in any situation, while commuting, in the park, in the home, at school, at work. Then you’re there, promoting your organization for it to be displayed in the news feeds, and you would be there, constantly doing the mind trick game to the point that people will see something attractive and worth checking in accordance with their interests. Many big corporations like Starbucks, Microsoft, Apple, Rockstar, Pepsi etc. are doing the same, and it works perfectly!
Blogs
Blogs are an easy way for folks to communicate in a semi-professional way when it comes to quality of content. Quality content is always the key to an excellent writing and therefore, a good blogging. There are numerous blogger CMS (content management service) where you can get yours up and running for free in under 5 minutes, many of these are Blogger, WordPress and probably the most user friendly one, Tumblr. Among the tricks here’s knowing your audience, your market, who you’re targeting and what you would like to accomplish with that. Now this has to do with some SEO or Search Engine Optimization knowledge, which is basically, using the right keywords to rank as high as possible in a search engine i.e. Google, Bing. It must be related to your posts and at the same time, you have to be sure you use a keyword search tool to check the competition and amount of search this given keyword has. The lowest the competition and highest number of searches it gets in a month, the more convenient for you. If you were to advertise your website holding a service of technical support chat, you would have to make the keywords very specific so people that are trying to find your service would find you first. It really is, for example technical support for Windows, then you need to include specific words, as going a bit more straight to the point. Since the competition would be really high and Windows tech support team is a wide content, you’ll focus and go further the specific services your product offers, therefore, adding additional keywords to go right to the point would be the most successful way to take action and you also would rank higher in a search engine and folks would find your product easily. From “TECH SUPPORT TEAM Chat” to “TECH SUPPORT TEAM Chat for Windows 7 and XP” you can observe how we are narrowing the concept of the service you offer making it more specific, detailed and competition of support for mobile operating systems, cellphones, Mac, iPhone, Windows Vista, Windows 8 and such, are left behind and the ones sites offering the services you’re not linked to won’t steal your chances found for people that are merely searching for chat support for Windows 7 and XP. Once understood the keyword concept it is possible to proceed and create content on a blog that would be easy to find on a search engine by including the right tags.
Then we have the Social Media integration again in the blog space. There are various options to share the content of your blog. Many Content Manager Services like Tumblr have the social media marketing buttons to talk about and like or dislike. You should look for the options make it possible for them (in the rare case they’re not enabled automagically) so every post of yours would have the buttons for share on Tweeter, Google+, Facebook etc. and Reblog within the blogging network you are affiliated to. With great quality and eye catching content you’re encouraging people to share your stories on other media sites just like the ones mentioned previously plus you sharing them and there you have outstanding chances to attain a wider audience.
28 December, 2024
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Category: Blog